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Nice To Meet You

If you’d told me ten years ago I’d be living in a seaside town in France, running a business that helps coaches grow online — I’d have fallen off my chair laughing.

But secretly? I’d have high-fived my future self for pulling off an epic career pivot.

Interested? Check out what I offer

The Big Pivot

I started in sales, moved into marketing, and ended up in the boardroom managing a digital growth strategy.

One major website launch later, the path ahead was clear — but my soul craved something else.

Something deeper.

So, I got creative.

  • Created a non-profit ‘Toy Bank’ project from my garage.
  • Built my first website. Fell in love with digital.
  • Built sites for others — and suddenly had a business.

Oh yeah, I also wrote a book.

French Life

When we moved to France, I needed work that fit around life as a stay-at-home dad. But web design in French? I tried, but in the end, it was a ‘non, merci’ from me.

Luckily, my love of digital marketing paid off — I landed a part-time lecturing gig at Excelia Business School, helping international students earn their degrees.

Plot Twist

The next twist? An Armed Forces charity (I’m ex-Army) offered me free coaching — and it changed everything. I found the outlet I was looking for. A way to help others.

I trained as a coach and NLP practitioner, started volunteering as a business mentor with Heropreneurs, and launched my own coaching practice.

Fancy a cuppa and a quick chat instead?

Another Roadblock

Then I hit the next roadblock—marketing myself felt awkward and overwhelming. Through trial and error, and a lot of learning, I figured out what works — and what doesn’t.

The latest chapter in my story? I was invited to partner up with UK College of Personal Development to help train their coaches on how to run an online coaching practice.

Here’s the truth…

Coaches don’t just need a website. They need confidence, clarity, and a marketing plan they actually enjoy. Consistency is key, folks.

That’s why I created:

Mindset to Markteting

My 4-step process to help coaches grow their business with the right strategy, systems, and mindset.

The Coach’s Growth Club

A monthly community in partnership with  UKCPD, where coaches learn, grow, and share their journey together.

Stronger Together

I’ve been in your shoes. I know what it’s like to turn a side hustle into the main gig. There are no cheat codes—just a better plan and consistent action.

I know how it feels to love what you do — and the frustration of it not working.

Let's get started! Book a call

Trusted Partnerships

I am proud to be able to work with these incredible organisations.

Different communities united by their values and bound with a common goal to make a positive impact upon the world—a mission that deeply resonates with own values.

Heropreneurs lion in front of union flag logo with the tag line "Business excellence forged from military precision"

Volunteer business mentor

part-time Lecturer

Marketing & Business Development Coach

My Approach

01. Clarify

We check where you’re at.

Review your plan.

Analyse your activity.

Fill you in on latest trends. 

02. Define

Get clear on what you offer.

Define your value.

Find your tribe.

Create messaging thats meaningful to you and your ideal client.

03. Plan

Pick the right channels to promote on.

Build content strategy.

Make sure its achieveable.

Learn the practical skills to deliver

04. Refine

Mindset

Website

SEO (how to get found online)

Funnel (capturing interest and converting into clients)

My Blog